Selling on Amazon can be a game-changer for your business. As of 2023, Amazon holds a staggering 37.6% of the e-commerce market share, raking in over $1.6 billion in daily revenue. With over 60% of Amazon’s sales coming from independent sellers, it’s clear why many businesses flock to this platform to reach a massive customer … Read more
So, it’s Friday afternoon, and you receive an unexpected Cease and Desist letter from an unfamiliar attorney or law firm. It might arrive via email, certified mail, or even look like junk mail. No matter how it arrives, seeing this letter can trigger a flood of anxiety: “Did we do something wrong?” or “Are we … Read more
Since trademark law began in the U.S. in the early 19th century, it has evolved significantly,especially with the rise of the Internet. Today, numerous services offer the option to file yourown trademark application without an attorney, and the U.S. Patent & Trademark Office(USPTO) provides various tools and resources for DIY filing. While this might seem … Read more
As a registered trademark owner, you might have received official-looking letters from unfamiliar organizations claiming to be government agencies. These letters often discuss your registered trademarks and suggest additional steps or fees to protect your mark. They usually include invoices ranging from $500 to $3,500, demanding urgent action to maintain trademark protection. Many clients bring … Read more
Your brand, whether it’s a name, logo, or slogan, is a key asset for your business. It helps distinguish you from competitors and builds customer loyalty. Despite the daily branding bombardment, businesses often question the need for formal trademark registration. Here are three compelling reasons to register your trademarks with the U.S. Patent & Trademark … Read more
The U.S. Patent & Trademark Office (USPTO) conducts regular audits to ensure compliance and maintain the integrity of its registration system. If you’re a trademark owner, even if you’ve paid your maintenance fees and use the ® symbol, you’re not immune from an audit. Here’s what you need to know if you receive an audit … Read more
From witty punchlines to viral memes, everyone’s heard the advice, “You should trademark that!” But simply posting a phrase online or printing it on merchandise doesn’t automatically grant you trademark rights. Here’s what you need to know about making a phrase a protectable trademark and why it takes more than a click to secure those rights. … Read more
In a previous article, we covered the basics of trademarks. For those with some knowledge, here are answers to three more common questions and key considerations for trademark registration. Question 1: What Are the Benefits of Registering My Trademark with the USPTO? Registering your trademark with the U.S. Patent & Trademark Office (USPTO) offers several … Read more
