Artificial intelligence (AI) has become an indispensable tool for handling routine tasks—whether it’s crafting a quick social media post, promoting an event, or writing an introduction. But when it comes to ownership, AI-generated content operates differently from traditional creative work.
Courts have made it clear: no one owns anything created by AI. All AI-generated works fall into the public domain, meaning there’s no exclusivity. Anyone can use the same image, text, or video created by AI without worrying about infringement claims.
If you modify an AI-generated work, you only hold copyright to the specific elements you’ve added. The base AI creation remains in the public domain, available for anyone else to use as they wish.
So, before relying on AI to generate materials for your business, consider whether those assets need to be unique to you. If exclusivity is important, AI might not be the best route.